THE ICONIC

Australia's newest online boutique has just launched and if the hype is to be believed it is going to be a huge player in the retail market.

The ICONIC is now open for business specialising in clothing and footwear. It caters to both men and women and has been guided by Sarah Gale, which you may remember as one of the judges on Australia's project runway.

“I’m so excited to be part of this new venture. It’s wonderful to be able

to showcase the best Australian talent and international labels on this new platform. Online

retailing is definitely the future within this industry,” Sarah said.

The ICONIC offers free express shipping on all orders and an incredible 3-hour super express option for sydneysider's based in the metropolitan areas.

Currently stocked are the labels Ellery, Shakuhachi, Ginger & Smart, Senso, Minty Meets Munt, RMK, Shona jay, NEUW and many many more.

I like the balance of Australian designers and the range in price points, as it has something for everybody. But my main admiration is for the promise of 3-hour express shipping, now that is something to look forward to.

Take a look at the site at http://www.theiconic.com.au/. They also have a facebook account, twitter, blog and tumblr so get following and stay up to date!

Manning Cartel

RMK

Senso

Tallulah

Shakuhachi

White Suede